This World Environment Day, Grow Greener — and Earn More Doing It

Sustainable farming is often sold as a sacrifice. For a smallholder, it doesn't have to be — greener choices like soil-test-led fertilizer, IPM-first pest control and drip irrigation usually cost less and protect the land. Here's how khetigpt helps you do both: farm greener and keep more of what you earn.

Today is **World Environment Day** — and for India's smallholder farmers, caring for the land and protecting income are usually the *same* decision, not competing ones. Overusing urea doesn't raise yield once the soil is saturated; it just costs money and degrades the soil. Spraying on a fixed calendar wastes chemicals the crop didn't need …